The LLM-era guide to finding edge in the markets
Every football bet is a probability wearing a disguise.
Most punters never take the mask off. This book teaches you how.
A 569-page education in odds, probability and football betting markets, written by an analyst who has spent thirteen years inside the industry and a lifetime watching Grimsby Town. No tips. No miracle systems. Just the numbers, and how to think clearly about them.
Written for readers aged 18 and over · contains no betting tips and guarantees no profit
A masterclass in thinking clearly about uncertainty
The Stat Man is the book for anyone who has ever stared at a coupon and wondered whether 13/8 was actually worth having, or watched a bookmaker shorten a price seconds before kick-off and had no idea why. It strips away the mystique and shows you exactly how the numbers work, from both sides of the counter.
Built chapter by chapter from the ground up: how odds convert to probability, how bookmakers build their margin and where it hides, how to read a market well enough to know whether it is actually wrong, and how to build your own statistical model of a football match with the same tools professional analysts use. Poisson distributions, Dixon-Coles corrections, expected goals: calibrated properly rather than eyeballed.
The later chapters push into new territory: how large language models can be put to genuine, disciplined use extracting signal from team news and match reports, and how the sharpest operators in the game, from Tony Bloom's Starlizard to the syndicates behind the world's biggest horse racing gambles, actually stake and manage their edge once they have found it.
“Never confuse being right with being lucky.”
Four disciplines. One education.
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Decode the house
Convert any price into a probability, strip the overround and calculate fair value across any market.
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Build the machine
Step-by-step modelling, from basic goal expectancies through Poisson and Dixon-Coles to full xG integration.
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Leverage the tech
Put AI to work processing team news and press conferences without falling for silicon hallucinations.
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Survive the variance
Master fractional Kelly staking, measure yourself against closing lines and protect your bankroll from your own brain.
- 569
- pages
- 32
- chapters in six parts
- 50+
- original infographics
- 5
- practical appendices
Every worked exercise in the book points here for its full workings. The companion pages are being typeset now and will appear at statman.uk as each part goes live.
The man behind the numbers
Take the mask off the price
Out now on Amazon, in paperback and Kindle editions.